"MILFORD — The radiant rhinestone designs Melissa Esposito creates on baseball caps, T-shirts, belts and handbags are bright enough to illuminate a path toward success for her company — Rhinestone ME.
Although Esposito has only been in business for two years, her work has already attracted national attention. Boston Red Sox superstar David Ortiz had Esposito decorate two baseball caps for him, and thismonth her glittering rhinestone caps will be featured in a pivotal episode of VH1's 'Ice T's Rap School.'
The television show follows the 'Law and Order' actor and rap artist's attempt to transform several eighth-graders from York Prep School into rap singers. The nine contestants will wear Esposito's hats when they perform as the opening act for Public Enemy at the BB King nightclub in Manhattan.
'Each hat had over 300 rhinestones. I do it all by hand. Every hat is done by me,' Esposito said.
Rhinestone ME came into existence after Esposito began decorating her own baseball caps and received numerous inquiries from people wondering where she got them.
'I wear baseball caps almost every day and they get boring. My motto is 'making the ordinary extraordinary.' I'm taking something plain and making it special and unique,' she said.
Esposito uses Swarovski rhinestones because, she said, 'they have the most sparkle' in 22 different colors — from fire opal and Capri blue to hyacinth and black diamond — to decorate all kinds of items with any kind of symbol or logo.
"By trial and error, I figured out I can do just about anything. I've had some odd requests. I did a radiation symbol for a woman who works at a nuclear power plant in Arkansas," she said.
An average cap can take an hour to complete. Custom orders often take longer, said Esposito, who goes through up to 10,000 rhinestones each month.
Esposito, the mother of three young boys, credits her husband, David, for her business.
"I wouldn't have been able to do this if my husband didn't fund me. He's my silent partner," she said.
Esposito's sports caps seem to be most in demand. She "rhinestones" the team hats of professional and college teams and has recently added NASCAR hats to her inventory.
"Some men like the bling just like the ladies," Esposito said.
While she charged Ortiz for the hats he custom ordered — as she does all her customers — Esposito said there is one person for whom she would make an exception.
"If Derek Jeter ordered a hat, it would be free and I'd be in the box with it," she said.
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